Build & launch your first app to both stores
in 60 days.
Build & launch your first app in 60 days to the Apple & Android stores. Step-by-step checklists, build guides, sales tactics, and a room of builders.
No coding needed · New build guides weekly
Founded by
Before and After the Club
This is what changes when you have a real system for building and shipping an app.
Told you need to learn Swift or Kotlin for months first
Type English, Claude Code writes the native app
Quoted $5-10K for a developer, sight unseen
A real, working app on your phone this week
Building first, then finding out nobody wanted it
Validate demand before you write a single screen
Rejected by Apple with no idea why
The 4.3 rulebook plus the Rejection-Fix Vault
Stuck in Google Play review for weeks
The 12-tester closed-test system, solved with the club
App live, buried, zero downloads
The ASO keyword system that finds the open search gaps
YouTube tutorials that contradict each other
69 build prompts and 124 diagrams, in order
What's inside
Step-by-step build checklists and guides for every lesson, 69 copy-paste build prompts, AI design mockups, sales tactics for your App Store page, a RevenueCat paywall setup, the Rejection-Fix Vault, and a room of builders shipping alongside you.
Lessons
12 modules, idea to live
Modules
From first app to a launch machine
Build prompts
One copy-paste prompt per build step
Diagrams
One teaching visual per lesson
First-app sprint
A working app on your phone in a week
Members
A community of builders shipping to the App Store
One build
Apple and Google from one codebase
Per month
Cancel anytime
Everything you'll learn
The full course - from validating your idea to live on both stores and growing
- 01Validate an idea before you build
- 02AI mockups Claude Code builds from
- 03Build prompts that write the app
- 04RevenueCat paywall that takes money
- 05The 12-tester closed-test system
- 06Ship-safe security before you launch
- 07Both stores from one Expo codebase
- 08The Rejection-Fix Vault
- 0969 copy-paste build prompts
- 10Weekly operating rhythm
- 11Scale one launch into a machine
- 12Design every screen with AI
- 13Claude Code writes native code
- 14EAS build and submit, no Mac
- 15The Apple 4.3 rulebook
- 16Supabase auth and row-level security
- 17Fast building for limited hours
- 18ASO keyword research that finds gaps
- 19Your first app in 7 days
- 20App store screenshots that convert
- 21Over-the-air updates after launch
- 22Privacy and compliance, done right
- 23Beat the #1 Apple rejection reason
- 24One EAS command to both stores
- 25An app store listing that ranks
- 26The Builder Quiz - find your lane
- 27Come up with an app idea that works
- 28Apple App Store vs Google Play
- 29Keep 85% with the 15% program
- 30Turn building into recurring revenue
Real launches
Builders who used the App Store Launch Club system to describe it, build it, and ship it to both stores.
"Had a real, working app on my phone by the end of week one. My first time ever building anything and Claude Code wrote it."
Marcus T.
"Apple rejected me on 4.3 the first time. Opened the Rejection-Fix Vault, made the change, and got approved on the resubmit."
Danielle R.
"Was dreading Google's closed test but the 12-tester system had me covered. The club was my tester pool and I cleared it in 14 days."
Kevin M.
"Wired the RevenueCat paywall in an afternoon following the flow. Free trial and subscription both worked before I submitted."
Priya S.
"Shipped to both stores from one codebase with a single EAS command. Still can't believe I didn't need a Mac."
Tori L.
"Left the idea of hiring a $8K developer behind. Built the whole thing myself with the prompts and shipped it."
Andre W.
"Zero coding background and I have a live app on the App Store. The build prompts really do write the app for you."
Bethany K.
"Passed my first 100 downloads this week. The ASO keyword system got me found instead of buried."
Ray P.
"Joined on a Sunday, had the build machine set up Monday, first screens running Tuesday. Momentum from day one."
Monica H.
"Validated my idea, designed the screens with AI, and had a working app in a week using the exact steps. Felt almost too smooth."
Chris D.
"I'd been stuck on 'how do people even build apps' for months. The 88 lessons in order finally made it click."
Gabriela V.
"The AI mockups meant Claude Code had a real blueprint. Cut my build time way down versus guessing at screens."
Sam O.
"The Rejection-Fix Vault alone was worth the membership. Every reject I hit already had the exact fix waiting."
Nina F.
"Two working prototypes in my first two weeks. Small steps but they're stacking up faster than I expected."
Derek J.
"Posting my build goals in the group keeps me shipping instead of tinkering forever. The accountability is real."
Lauren B.
"The people here actually answer questions. Got unstuck on my EAS setup in one thread."
Omar A.
"Was stuck on why my app kept getting rejected. One thread on my privacy answers and it turned around."
Jess N.
"Signed up the same night I found it. Wish I'd started building months ago, honestly."
Tyler C.
"For nine bucks a month the prompts and feedback are a no-brainer. Easily the best money I spend."
Renee G.
"Shipped my first app, then used the same pipeline to start a second. It really does turn into a repeatable machine."
Marcus E.
Proof in numbers
App Store Launch Club is a structured 12-module course and a community for anyone who wants to describe an app in plain English, build it with Claude Code, and ship it to the Apple App Store and Google Play. The curriculum walks you through validating your idea, designing screens with AI, building with Claude Code, wiring a RevenueCat paywall, passing Apple review and Google's closed test, and submitting to both stores with EAS - with 69 copy-paste build prompts that tell you exactly what to type at every step. Updated every week with new prompts and tactics.
The best way to ship your first app to the App Store
How App Store Launch Club compares as a course and community for builders - versus random YouTube advice, hiring a developer, and figuring it out alone.
| App Store Launch Club | YouTube tutorials | Hiring a developer | Figuring it out alone | |
|---|---|---|---|---|
| Low cost to start | ||||
| Learn at your own pace | ||||
| Structured, step-by-step course | ||||
| Active community of builders | ||||
| Feedback on your build and submission | Case by case | |||
| 69 copy-paste build prompts | ||||
| Rejection-Fix Vault for Apple and Google | ||||
| Ships to both stores from one codebase | Extra cost |
Already building?
Go from one scattered launch to a repeatable app machine.
Go deeper - master the ASO keyword system, the RevenueCat paywall, the EAS pipeline, and the weekly operating rhythm that turns one launch into a machine. You do not need the basics - you need depth. Master the ASO keyword system, the RevenueCat paywall, the EAS pipeline, and the weekly rhythm that turns one launch into a repeatable machine.
Get instant accessThe ASO keyword system that finds open search gaps
RevenueCat paywalls wired and tuned for real revenue
One EAS pipeline that ships every app to both stores
The weekly operating rhythm - build, submit, update, repeat
Learn from a Forbes 30 Under 30 + Y Combinator alum
Meet the person teaching you to launch an app
David Iya is a Forbes 30 Under 30 honoree and Y Combinator alumnus who built App Store Launch Club to teach the exact system for taking an app from idea to live in the Apple and Android stores in 60 days - with real checklists, build guides, and sales tactics, not theory.
Founded by
Questions, answered
Everything you need to know before joining App Store Launch Club.
How long until I have a real app?
The honest answer: it depends on your idea's scope and the hours you put in - but the 7-day first-app sprint is designed to put a real, working app on your phone by the end of week one. It will not be on the stores yet, but it will be real and running. The full path targets both stores in 90 days or less. What the course does is remove the guesswork at every step with 69 copy-paste build prompts, so you spend your time building instead of decoding tutorials.
I have never built an app - can I still start?
Yes - the club is built specifically for this. The course starts from zero: setting up the Claude Code and Expo build machine, validating your idea, and the 7-day sprint that puts a working app on your phone. You describe the app in plain English and Claude Code writes the native code, so you never write code from scratch. Many members ship their first app with no coding background at all.
I have tried building an app before and gave up - how is this different?
The most common reasons people stall are getting lost in setup, hitting store rejections with no idea why, and building something nobody wanted. The course addresses all three: a sequenced set of build prompts so you always know the next move, the Rejection-Fix Vault for Apple and Google rejections, and a validation step before you build. If you tried before and got nowhere, it is almost always a process problem - which is fixable.
Do I need a Mac or a lot of money to start?
No Mac needed - EAS Build and Submit run in the cloud, so you build and ship to both stores from any computer. The build tools are low-cost to start, and the main costs are the Apple Developer and Google Play developer fees, which the course flags up front so nothing surprises your budget. You validate your idea before spending on anything bigger.
What if I get stuck?
Post in the community. The culture is direct and practical - you will get a real answer from people who are building and shipping apps, not generic advice. Getting stuck is a normal part of building, and the most valuable thing the club provides is cutting the time you spend stuck on problems others have already solved. The club is also your tester pool for Google's closed test.
Why only $9 a month?
The decision to join should never be about the price. At $9 a month the question is always 'is this useful?' not 'can I afford to stay?' The price is intentionally low because the club should be the first place anyone goes when they decide to build and ship an app with Claude Code. Lock in $9 now - the price you join at is the price you keep, and it may go up for new members as the community grows. (Pricing is being finalized - confirm current tiers on the join page.)
Build & launch your first app in 60 days.
The #1 community for building and launching apps. Founding member pricing - lock in $9/month now.
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